Category: resources

The Best Ways to Advertise a Clinic Locally (Without Discounting Your Services) Takeaways Being present locally matters way more than running fancy ads. Education builds trust don’t be afraid to share your knowledge! Local SEO is one of the best “hidden” tools for getting found online. Social media is your chance to be real and […]

The 7 Mistakes Most Clinics Make When Advertising Online Takeaways Don’t cram everything into one ad, focus on one service at a time. Speak to feelings and outcomes, not just credentials. Use real photos and videos, not generic stock images. Always include a clear, simple call-to-action. Keep your targeting local and specific. Track your results […]

Instagram Ads for Clinics: How to Turn Scrolls into New Patients Takeaways Know who you’re trying to reach before you launch. Simple phone videos build more trust than fancy ones. Talk like a human, not a clinic brochure. Always include a clear, specific call to action. Keep your targeting local and your budget realistic. Use […]

Should You Hire a Marketing Agency or Advertise Your Clinic Yourself? Takeaways Doing your own marketing gives you control and saves money, but it takes time and effort. Agencies bring experience and can help you grow, but you need to budget for it and choose the right one. The “right” choice depends on your goals, […]

The 5 Best Advertising Channels for Healthcare Clinics in 2025 Takeaways Google Ads – people who are searching right now. High intent. Instagram/Facebook – stay top of mind, build trust. Google Maps – local visibility that doesn’t cost you per click. YouTube Ads – affordable video ads with great reach. Texts & Emails – your […]

How to Use Google Ads to Grow Your Clinic (Even with a Small Budget) Takeaways Keep it local and specific — general keywords will eat your budget fast. Focus on one service at a time and do it well. Write like a human, not a marketer. Start small with $10–$20/day and scale when ready. Track […]

How to Use Social Media to Attract Top Talent to Your Clinic Takeaways Attract, don’t chase – show your clinic’s culture so the right people find you. Focus on Instagram, Facebook, and LinkedIn – each platform taps into different audiences. Post real, not polished – day-in-the-life clips, wins, bloopers, and real team moments. Make hiring […]

How to Use Social Media to Hire Chiropractors for Your Clinic Takeaways Go where chiropractors already are – Instagram, Facebook, and LinkedIn beat job boards now. Use Reels to show off your culture – quick tours, patient wins, team laughter, mentorship moments. Post often, not just once – keep your hiring messages visible through Stories […]

How to Use Reels, Stories & DMs to Hire Physiotherapists for Your Clinic Takeaways Meet physiotherapists where they already are – on Instagram and Facebook, not job boards. Use Reels to show your clinic’s vibe – quick tours, team moments, or casual invites. Post hiring Stories often – not just once — and use polls […]

How to Attract Top Dentists and Hygienists to Your Dental Clinic Using Social Media Takeaways Show your real clinic life – casual team moments and behind-the-scenes build real connection. Focus on Instagram, Facebook, and LinkedIn – but start with the platform you’re most comfortable using. Use storytelling, not stiff job ads -write like you’re inviting […]