Category: resources

How to Increase Your Clinic’s Value Before You Sell in Canada Takeaways Clean, up-to-date financials = buyer confidence Systems and staff autonomy = more value (and less risk) Strong online and in-clinic presence = a great first impression Eliminate loose ends, legal, physical, or financial, before listing Thinking About Selling Your Clinic? Here’s How to […]

Boost Your Clinic’s Walk-In Traffic with Free Local SEO Tactics Takeaways Claim and fully optimize your Google Business Profile. Tailor your website content to highlight your local presence. List your clinic on multiple local and healthcare-specific directories. Actively ask for and manage patient reviews. Build strong, local backlinks through partnerships and community involvement. 1. Claim […]

How to Use Instagram Without Paid Ads to Grow Your Clinic Takeaways Real, relatable content connects more than polished ads ever could. Posting about your local community makes your clinic feel familiar and trustworthy. Using local hashtags helps the right people discover your clinic. Celebrating patient wins (with permission) builds social proof naturally. Consistent engagement […]

The Best Free Classified Ad Sites for Clinics to Get Local Attention Takeaways Craigslist, Facebook, Kijiji, Nextdoor, and Oodle are the top free platforms worth your time. Real photos and simple language help your ad stand out from the noise. Being responsive and personal builds trust and increases patient bookings. Refreshing or reposting regularly keeps […]

How to Turn Patient Reviews Into Free Advertising for Your Clinic Takeaways Ask for reviews personally and make it easy for patients to leave them. Respond to all reviews, it shows professionalism and care. Share your reviews everywhere, not just on directory sites. Use storytelling to turn reviews into emotional, relatable social media content. Let real […]

How to Advertise Your Clinic for Free Using Online Directories (And Actually Get Patients) Takeaways Focus on the major directories where people actually look for clinics. Fill out your profiles completely and add real photos and friendly descriptions. Patient reviews are one of the most powerful tools you have ask for them. Stay updated, nothing […]

The Best Ways to Advertise a Clinic Locally (Without Discounting Your Services) Takeaways Being present locally matters way more than running fancy ads. Education builds trust don’t be afraid to share your knowledge! Local SEO is one of the best “hidden” tools for getting found online. Social media is your chance to be real and […]

The 7 Mistakes Most Clinics Make When Advertising Online Takeaways Don’t cram everything into one ad, focus on one service at a time. Speak to feelings and outcomes, not just credentials. Use real photos and videos, not generic stock images. Always include a clear, simple call-to-action. Keep your targeting local and specific. Track your results […]

Instagram Ads for Clinics: How to Turn Scrolls into New Patients Takeaways Know who you’re trying to reach before you launch. Simple phone videos build more trust than fancy ones. Talk like a human, not a clinic brochure. Always include a clear, specific call to action. Keep your targeting local and your budget realistic. Use […]

Should You Hire a Marketing Agency or Advertise Your Clinic Yourself? Takeaways Doing your own marketing gives you control and saves money, but it takes time and effort. Agencies bring experience and can help you grow, but you need to budget for it and choose the right one. The “right” choice depends on your goals, […]